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Audi India Forecasts 5-7% Luxury Car Market Growth by 2026
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Audi India Forecasts 5-7% Luxury Car Market Growth by 2026
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News18
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17-03-2026, 21:15
Audi India Forecasts 5-7% Luxury Car Market Growth by 2026
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Audi India expects the luxury car market to grow 5-7% by 2026, despite challenges in the entry-level segment.
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The company launched its luxury SUV SQ8 at Rs 1.78 crore to expand its presence in the Rs 75 lakh-plus category.
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The Indian luxury car market remains small, with annual volumes around 50,000 units, and growth has stagnated beyond this point.
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Entry-level luxury segment growth is hampered by continuous price increases (25-30% in five years) due to rupee depreciation and rising input costs.
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Audi is developing a new electrification strategy focusing on 'right-priced, right-sized models' to boost EV penetration in the entry luxury segment.
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