Inega and The Artists Project Merge to Form Unified Artist Management Alliance

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Inega, The Artists Project Merge to Form Unified Artist Management Powerhouse

Inega and The Artists Project announce strategic merger to form unified artist management alliance across fashion, entertainment, advertising and digital culture

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Storyboard•06-03-2026, 11:19

Inega, The Artists Project Merge to Form Unified Artist Management Powerhouse

•Talent management firms Inega and The Artists Project (TAP) announced a strategic merger.
•The alliance creates a unified artist management entity spanning fashion, entertainment, advertising, and digital culture.
•Aims to combine institutional knowledge, industry networks, and commercial frameworks for long-term artist representation.
•Inega's Ankit Mehta and TAP's Aashna Bainik emphasize continuity, structure, and building at scale.
•Combined roster includes top directors, photographers, stylists, actors, and models like Rohan Shrestha and Edward Lalrempuia.

Read Full Article on Storyboard in English

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