Explore Spotify's ARIRANG Comeback Event Featuring BTS SWIMSIDE Cruise on Han River
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BTS ARIRANG Comeback: Spotify Launches SWIMSIDE Han River Cruise & Digital Event
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News18•13-03-2026, 05:50
BTS ARIRANG Comeback: Spotify Launches SWIMSIDE Han River Cruise & Digital Event
•Global K-pop sensation BTS's fifth studio album, ARIRANG, featuring 14 tracks, is set for release on March 20, marking their first full comeback in nearly four years.
•Spotify announces SWIMSIDE, a special fan campaign blending digital experiences with real-world events for ARMY, celebrating the new album.
•The SWIMSIDE Cruise, a limited fan event on the Han River in Seoul (March 27-29, 2026), offers BTS music, visuals, and interactive activities for selected fans.
•Fans can expect BTS-curated playlists, early ARIRANG listening, themed lighting, photo zones, and exclusive video screenings during the one-hour cruises.
•The campaign kicks off with "Decoding ARIRANG," an interactive in-app experience on Spotify from March 13, providing clues and content leading to the album release.
