VWO and AB Tasty Merge to Create $100M+ Digital Experience Platform

Business
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Moneycontrol•20-01-2026, 14:44
VWO and AB Tasty Merge to Create $100M+ Digital Experience Platform
- •Wingify's VWO and France-based AB Tasty have announced a merger to form a combined digital experience platform.
- •The merger aims to build a company with over $100 million in annual revenue, serving more than 4,000 global customers.
- •Everstone Capital, VWO's majority shareholder, is investing significant additional capital and will remain the largest institutional shareholder.
- •Sparsh Gupta will lead the combined entity as CEO, with Ankit Jain as Chief Product and Technology Officer.
- •The merged entity plans substantial investments in an AI-native technology platform for experimentation, personalization, and analytics.
Why It Matters: VWO and AB Tasty's merger creates a major digital experience platform, driven by AI and global expansion.
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