Prabhudas Lilladher Recommends 'BUY' Zee Entertainment; Target Rs 133

Business
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Moneycontrol•28-01-2026, 13:19
Prabhudas Lilladher Recommends 'BUY' Zee Entertainment; Target Rs 133
- •Prabhudas Lilladher maintains a 'BUY' rating for Zee Entertainment Enterprises with a revised target price of Rs 133 (previously Rs 158).
- •The brokerage firm cut EPS estimates for FY27E/FY28E by 17%/16% due to a slower-than-expected recovery in the linear TV business and prolonged FMCG slowdown.
- •Zee reported weak numbers with domestic ad-revenue declining for the seventh consecutive quarter and an EBITDA margin of 10.5%.
- •Despite challenges, a turnaround in the digital business and improved viewership share (17.5% in 3QFY26) are noted.
- •Prabhudas Lilladher projects a revenue CAGR of 5.2% over the next three years, with improving EBITDA margins.
Why It Matters: Prabhudas Lilladher recommends buying Zee Entertainment despite revised lower EPS estimates, citing digital growth and attractive valuations.
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