•Two unique kachori sellers, 'Dost Kachori Wala' and 'Dushman Kachori Wala', at Ramgarh Chauraha near Jaipur's Jal Mahal, are highly popular for their striking names.
•Kailash, owner of 'Dushman Kachori Wala', named his shop after the Bollywood song 'Dushman na kare dost ne woh kaam kiya hai', starting with a tea stall.
•Vishnu Khandelwal, owner of 'Dost Kachori Wala', named his shop to counter the 'Dushman' shop, aiming to spread friendship where enmity existed.
•Both shops offer delicious kachoris, samosas, and other snacks, attracting large crowds, food bloggers, and tourists due to their unique branding.
•The shops open at 7 AM and sell out by afternoon, proving that unique names combined with great taste create a strong brand and free social media promotion.
