Father's Wisdom: Son's BMW Purchase Becomes Viral Life Lesson
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Moneycontrol•13-01-2026, 18:58
Father's Wisdom: Son's BMW Purchase Becomes Viral Life Lesson
- •Mumbai-based founder Rishi Udapurkar called his father, Shashank Udapurkar, before buying a luxury BMW, a moment that resonated widely online.
- •Rishi, founder of creative agency AdKo, expressed hesitation and doubt about the expensive purchase despite financial independence.
- •His father, filmmaker Shashank Udapurkar, offered calming advice: "Nothing is big, my son. If the desire to spend disappears, the will to earn also fades."
- •The father's words deeply moved Rishi and were hailed by viewers as a profound life lesson.
- •The video concludes with Rishi taking delivery of the BMW with his family, expressing gratitude.
Why It Matters: A father's advice on balancing desire and earning during a luxury purchase went viral as a life lesson.
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