Bageshwar ARTO's Unique Road Safety Initiative: Follow Rules, Get Rewarded!
Bageshwar
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News18•27-01-2026, 16:59
Bageshwar ARTO's Unique Road Safety Initiative: Follow Rules, Get Rewarded!
- •Bageshwar ARTO Amit Kumar has launched a unique 'Road Safety Champion' campaign to encourage adherence to traffic rules.
- •Instead of punitive challans, the initiative focuses on positive reinforcement, honoring drivers who follow all road safety regulations.
- •Drivers are awarded mementos and certificates of appreciation, fostering better coordination between drivers and the transport department.
- •The campaign prioritizes taxi, Max, and school drivers, aiming to spread awareness and positive messages through them.
- •Approximately twenty drivers have been honored between August 2025 and January 2026, promoting rule-following out of conscience, not fear.
Why It Matters: Bageshwar ARTO's innovative campaign rewards drivers for road safety, promoting positive rule adherence over penalties.
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