Authenticity Wins: CM Yogi's 'Chips' Moment Goes Viral, Reveals Narrative Power

Opinion
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News18•22-01-2026, 14:15
Authenticity Wins: CM Yogi's 'Chips' Moment Goes Viral, Reveals Narrative Power
- •A brief, unguarded interaction between CM Yogi Adityanath and a small boy asking for 'chips' went viral, resonating across the country.
- •The moment's authenticity, contrasting with curated public narratives, revealed a gentle side of the CM, often seen as an authoritarian.
- •This unscripted exchange cut through 'narrative fatigue' and insincerity common in carefully choreographed political communications.
- •The viral success highlights that genuine, unrehearsed interactions build emotional credibility and trust, unlike overly polished content.
- •The article argues that in an AI-dominated era, audiences seek coherence and confidence in revealing one's true self, not manufactured polish.
Why It Matters: Authentic, unscripted moments in public life hold more narrative power and build trust than curated content.
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