LIC Unveils 'Jeevan Utsav' Policy on Jan 12; Revival Campaign Also Announced
Personal Finance
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CNBC Awaaz•06-01-2026, 22:08
LIC Unveils 'Jeevan Utsav' Policy on Jan 12; Revival Campaign Also Announced
- •LIC to launch its new 'Jeevan Utsav Single Premium' policy on January 12 for retail customers in the domestic market.
- •The policy is a non-participating, non-linked, individual savings, whole life insurance plan with a single premium system.
- •It offers lifelong insurance protection and savings benefits, not tied to market fluctuations or LIC's surplus.
- •LIC aims to expand its product portfolio and focus on long-term retail growth with this new offering.
- •A separate pan-India 'Special Revival Campaign' for lapsed policies will run until March 2, offering concessions on late fees.
Why It Matters: LIC launches new whole life policy 'Jeevan Utsav' on Jan 12, alongside a policy revival campaign.
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