Mukherjee Nagar Transforms: From UPSC Hub to Influencer Market for Viral Reels

Delhi
N
News18•28-01-2026, 08:02
Mukherjee Nagar Transforms: From UPSC Hub to Influencer Market for Viral Reels
- •Mukherjee Nagar, traditionally a UPSC and IIT JEE coaching hub, has transformed into a major market for aspiring social media influencers.
- •A new market has emerged in Mukherjee Nagar, offering tripods, ring lights, mobile stands, headphones, and other video shooting equipment.
- •These electronic gadgets, previously found in markets like Karol Bagh and Chandni Chowk, are now readily available in Mukherjee Nagar.
- •The market offers these items at significantly lower prices (200-300 rupees) compared to other markets (500-1500 rupees), making them accessible to students.
- •Its affordability and convenience make it a popular destination for students and aspiring influencers looking to create viral content.
Why It Matters: Mukherjee Nagar has evolved from an academic center to an affordable influencer market, attracting content creators.
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