The Promotion and Regulation of Online Gaming Act, 2025 (PROG Act) recieved Presidential assent on 22 August,2025
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Storyboard20-01-2026, 17:17

PROGA Unnotified, SC Hearing Jan 21; Meta's Simon Milner Exits; Havells Ad Spend Down

  • The Promotion and Regulation of Online Gaming Act (PROGA), 2025, remains unnotified five months after its passage, leaving the online skill-gaming industry in regulatory uncertainty.
  • The Supreme Court will hear petitions challenging PROGA's constitutional validity on January 21, 2026, including a PIL against online gaming platforms and celebrity endorsements.
  • Simon Milner, Meta's Vice President of Public Policy, is retiring after 14 years, having played a key role in shaping the company's policy engagement across Asia-Pacific.
  • Indian homegrown brands are increasingly expanding globally, challenging perceptions of 'Made in India' in luxury fashion, wellness, beauty, and spirits.
  • India's online video market is projected to double to $9.17 billion by 2030, with advertising (AVOD) driving 70% of this growth; Havells India reduced its ad spend by 13.3% in Q3 FY26 to Rs 154 crore despite profit growth.

Why It Matters: Key developments in online gaming regulation, tech leadership, Indian brand global expansion, and digital ad market growth.

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