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Apple's New MacBook Neo Debuts at ₹69,900, Targeting Affordable Laptop Segment
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MacBook Neo Debuts at ₹69,900: Apple Targets Affordable Laptop Market
C
CNBC TV18
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05-03-2026, 09:50
MacBook Neo Debuts at ₹69,900: Apple Targets Affordable Laptop Market
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Apple unveils MacBook Neo, starting at ₹69,900 in India, aimed at students and budget-conscious buyers.
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Priced significantly below MacBook Air, it directly competes with budget Windows notebooks and Chromebooks.
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Features a 13-inch Liquid Retina display, A18 Pro chip (from iPhone 16 Pro), 8GB RAM, and up to 16 hours battery life.
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Design includes recycled aluminium and new color options; compromises like non-backlit keyboard and two USB-C ports keep costs low.
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Pre-orders are open, with availability starting March 11, 2026; Touch ID is exclusive to the 512GB variant.
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