Long Weekends Drive Surge in Premium Travel Spending, Experts Say

Six in Ten Households to Spend Over ₹5,000 | The survey shows that 60% of urban households will spend more than ₹5,000 beyond regular expenses this festive season. Notably, 37% plan to spend over ₹20,000, up from 26% in 2024. (Image: Canva)

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CNBC TV18•23-01-2026, 18:46

Long Weekends Drive Surge in Premium Travel Spending, Experts Say

•The Republic Day long weekend saw a significant increase in discretionary spending on short getaways and curated experiences.
•Hotels like The Astor Goa reported strong demand, with occupancy rates of 75-85% and a 30% rise in domestic searches for the period.
•Travelers are prioritizing value-led, experience-driven stays over traditional vacations, willing to pay more for personalized offerings.
•Online travel platforms like ixigo and Cleartrip noted a 30% YoY increase in flight searches and a 73% YoY growth in international bookings by Gen Z.
•Average Daily Rates (ADR) rose by approximately 40% compared to standard weekends, reflecting a willingness to spend for convenience and curated experiences.

Why It Matters: Long weekends are now key drivers for premium, experience-led travel, boosting consumer spending and hotel occupancy.

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