Hyundai Warns Tough Year Ahead, Urges AI Upgrade Amid Global Challenges
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Moneycontrol•06-01-2026, 03:03
Hyundai Warns Tough Year Ahead, Urges AI Upgrade Amid Global Challenges
- •Hyundai's Chung Euisun warns of a challenging year for the global auto industry due to trade tensions, competition, and geopolitical conflicts.
- •US tariffs on Korean-made cars cost Hyundai 1.8 trillion won ($1.2 billion) in Q3, and a US plant raid delays construction.
- •Chung admits Hyundai lags in AI, stressing the need for collaboration and significant investment to catch up with rivals.
- •Hyundai plans 125 trillion won investment in South Korea over five years for AI, robotics, and new technologies, leveraging its unique data.
- •Motional, a joint venture, aims to launch fully driverless Ioniq 5 robotaxis in Las Vegas by year-end.
Why It Matters: Hyundai faces global headwinds and AI gap; plans massive tech investment and autonomous vehicle launch.
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