Budget 2026: Tourism Allocation Down, Overseas Promotion Marginally Up
Budget
M
Moneycontrol•01-02-2026, 17:22
Budget 2026: Tourism Allocation Down, Overseas Promotion Marginally Up
- •Budget 2026 allocates Rs 3.5 crore for Overseas Promotion and Publicity, a slight increase from Rs 3.07 crore in Budget 2025.
- •The overall allocation for the Ministry of Tourism in Budget 2026 is Rs 2,438 crore, a decrease from Rs 2,541.06 crore in Budget 2025.
- •The tourism industry had advocated for increased spending on overseas promotion and global marketing campaigns like Incredible India.
- •Economic Survey noted Foreign Tourist Arrivals (FTAs) remain below pre-pandemic levels, with 10 million in 2024 compared to 10.9 million in 2019.
- •Industry players called for an "India Tourism Promotion Board" and adequate funds for worldwide promotion of Brand India.
Why It Matters: Despite industry demands, Budget 2026 sees a reduced overall tourism allocation, with only a slight rise in overseas promotion funds.
✦
More like this
Loading more articles...
