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Singaporean Entrepreneur Yashank Jhamb Blames 'Toxic Indian Customers' After Rs 10L Income Drops, Needing Rs 6L Loan
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Founder Blames 'Toxic Indian Customers' & Own Mistakes for Business Distress
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Moneycontrol
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15-03-2026, 16:23
Founder Blames 'Toxic Indian Customers' & Own Mistakes for Business Distress
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Singapore-based entrepreneur Yashank Jhamb's agency Brackets faced financial distress, income dropped from Rs 10 lakh to needing Rs 6 lakh loan.
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He attributes the crisis to 'toxic Indian customers' and early-stage founder mistakes like operating in 'survival mode'.
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Jhamb claims Indian clients prioritize cost reduction from the outset, unlike international clients who focus on problem-solving first.
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Cited a project where client delayed payments and pushed for unplanned features, resolved only after escalation to the client's founder.
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Learned not to operate on trust with Indian clients; now requires formal sign-offs, clear scope, and strict boundaries for sustainability.
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