The Pink Paper Secret: Why Jewelers Wrap Gold and Silver in Pink

Religion
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News18•31-01-2026, 16:12
The Pink Paper Secret: Why Jewelers Wrap Gold and Silver in Pink
- •Pink paper enhances the shine and brilliance of gold and silver, making the jewelry appear more attractive to customers.
- •It features an 'anti-tarnish' coating that protects silver from blackening by absorbing moisture and preventing chemical reactions.
- •The paper is extremely soft and smooth, safeguarding delicate gold jewelry from scratches that might occur with other packaging materials.
- •Unlike ordinary papers, pink paper is 'acid-free', ensuring it does not react with gold and silver, preserving their long-term shine.
- •In Indian culture, pink symbolizes auspiciousness and prosperity, aligning with gold's religious significance as a form of Lakshmi.
Why It Matters: Pink paper used by jewelers offers scientific protection, enhances aesthetics, and carries cultural significance for gold and silver.
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